Tuesday, February 23, 2010

A Take On Bollywood

A notorious don turns messiah for all preaching good habits such as 'Jaadu Ki Jhappi' and 'Gandhigiri'.
A determined hockey coach successfully infuses motivation and leads the women's national team to victory at an international level.
A dyslexic child is able to transform himself into a champion of sorts with the help of his mentor.
A guy wins one and all practicing his omnipotent "Aal izz well" mantra.
A person with Asperger's disorder meets the US President and finally proves the point that his 'name is Khan' and he 'is not a terrorist'.

Bollywood is definitely on a roll emanating lots of positive vibes forcing the common public to think, analyze and come out of the theatres with a takeaway that has a long lasting impact. Thanks to the new breed of script writers and directors, and the radical change in the mindsets of the conventional league. Not to forget the actors and the entire crew that teams up and toils hard to ensure the complete success. Bollywood is clearly on the road to maturity getting itself out of the age-old shell of rich girl-poor boy love stories, the unison of brothers, revenge tales and the honest cop-and-villain encounters.

The competition within the industry is clearly evident with mammoth openings, record collections and huge profit margins. The pre-release promotions, movie merchandise on sale and tie-ups of production houses with renowned brands are significant indications of the intense war for survival. Off late, the controversies are heating up the scenario to a certain level and sparking off free publicity for movies.

And, as always, competition leads to better and improved performance. The result is in this case too is pretty promising- we, as audience, are certainly enjoying the welcome change, the theatres are getting overcrowded and above all, cinema as a medium is successfully putting across messages.

Last week, a girl committed suicide for forcefully taking up engineering instead of commerce as her field of study. Before hanging herself, she had mentioned “I Quit” in the wall of her room, which resembles the suicide in one of the recently released blockbusters. Who is to be blamed for this? Part of it can be attributed to the movie. Although the movie had an overall positive impact, people are bound to pick up the negative side too finding himself/ herself in the same situation (much like the character that committed suicide in the movie).

The impact of Bollywood in our lives is so deep-rooted. This, however, does not deter the story tellers to come up with innovative scripts and experiment constantly. It is tough these days to leave the plot of a movie once you are out of the theatre. It lingers in so many minds for days, may be for years. At the end of the day, a movie is a tale told over celluloid that comes with a clear statutory warning. In no way, we are supposed to fill both of our hands with the message that is being conveyed but always take it with a pinch of salt. However and whatever, both the giver and receiver of message need to be conscientious at the same time.

Hereby wishing the new-look Bollywood all the very best ahead so that it can come up with much more path breaking performances and satisfied end users (read ‘audience’).

3 comments:

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  2. Bollywood, the veteran 'emotion-seller' industry, has now recognized different emotion types. Previously it used to deal with only two types of emotion; love & hate. Either you love a character or hate a character in the film. Most of the films were nothing but 'empty entertainments.'
    Today, on the silver screen, you can find a common man struggling in this mundane world with the heroic courage to survive. You can have something inspiring. Recently, in The Economic Times, I read that an insurance policy seller has learned to sell his policies with using less jargons while dealing with the customers. He's inspired by a scene from the movie 3I's where Aamir Khan(Rancho) had used simple words to define, what a machine was.
    The changed face of bollywood has much to add to your aesthetic sense also.
    The best news is that the current movies are being applauded outside India also. The infidelity of the hollywood lovers is by and for the Bollywood.
    Now, the 'emotion seller' is in the heart of the emotion of the cine-lovers.

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  3. very nice post Arindam. I do think your point is quite valid here. the films with social messages are quite important which let people think about have a perspective view of the existing social activities. I think you should also give an account on the originality. generally quite a few movies that were made and I am sure are in the post production, are blatantly copied from the hollywood without even acknowledging it. this is totally unfair and detestable. some of the big shots of the bollywood industry have been found to be working in those movies, it is unbelievable that they didnt know about it. then how come they didnt ask the producer or director to do something about it or the whole unit think that audience is stupid enough to be fooled. very few bollywood good movies in the past which I have seen are (still) found to be original and the lack of authenticity reigns over bollywood..

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